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Ms. Jana De Graef
Zuyd University of Applied Sciences, Maastricht, The Netherlands
*email address protected*
Jana De Graef (MA Arabic and Islamic Studies minor economic policy) has been working since 2009 as a lecturer of Arabic at Zuyd University of Applied Sciences, Faculty of International Business and Communication, Department of Oriental Languages and Communication. She developed courses such as The Arab world in socio-economic perspective and The Gulf Region and provided guidance for students doing research on a wide variety of topics related to the Arab world. Starting September 2016 she will join the Research Centre for International Trade Management at Zuyd University of Applied Sciences, doing research on strategies for successful market entry of Small and Medium Enterprises in rapidly growing and difficult to access markets. She will develop case studies on entry modes using capacity building through a Triple Helix structure, working with clusters of SMEs in the Limburg region in the Netherlands and in several emerging countries such as Egypt, Morocco, China. Currently the areas of application of the Research Centre are health care, agro-food, life-sciences and new materials.
Areas of interests in TH research
entrepreneurial university, educational ecosystems, TH in emerging and developing countries, TH for regional development, SMEs and innovation, SMEs and international expansion
Areas of competence and expertise in TH research
innovation in emerging and developing countries and specifically the Arab world
Main works and publications